• A Year of Play by Zero to Three
    Seasonal activities that promote your child's development all through the year.
  • Alliance for Childhood
    Prepares materials and advocates for regaining childhood, including play.
  • American Academy of Pediatrics
    Position statements and handouts on a variety of key media issues.
  • Campaign for a Commercial-Free Childhood
    Coalition working to promote policy and grassroots efforts to stop marketing practices that harm children.
  • Center for Media Literacy
    Selects, evaluates, recommends, and sells quality media literacy teaching resources.
  • Coalition for Quality Children’s Media (CQCM)
    Publishes Kids First, a newsletter which reviews and rates children movies and videos.
  • Commercial Alert
    Advocates for policies to limit harmful marketing directed at children
  • Common Sense Media
    Reviews children’s media (films, TV and videogames) in terms of age appropriateness.
  • Defending the Early Years (DEY)
    Rallying educators to speak out on current policies that affect the education of young children.
  • Empowered By Play
    Helping families and teachers protect and promote imaginative play in our way-too-busy, consumer-driven, media-filled world.
  • Handmade Toy Alliance
    Supporting small batch children's apparel, toy, and accessory makers
  • International Clearinghouse on Children, Youth and Media
    Global clearinghouse on media practices, resources and research
  • Kaiser Family Foundation
    Prepares the most comprehensive reports on status of media in the lives of children and families
  • Media Education Foundation
    Documentary films. Challenging media.
    Media literacy skills for a healthy body, mind, democracy and planet
  • Playing for Keeps
    Educates and advocates about the value of play

Resources for Adults

  • Acuff, Daniel, and Reiher, Robert. (2005). Kidnapped: How Irresponsible Marketers Are Stealing the Minds of Your Children. Kaplan Business.
  • Carlsson-Paige, Nancy. (2008). Taking Back Childhood: A Proven Roadmap for Raising Confident, Creative, Compassionate Kids. Penguin Group.
  • DeGaetano, Gloria. (2004). Parenting Well in a Media Age. Fawnskin, CA; Personhood Press.
  • Dyson, Anne Haas. (1997). Writing Superheroes: Contemporary Childhood, Popular Culture, and Classroom Literacy. New York: Teachers College Press.
  • Filucci, Sarah (2012). Perfect Play Date: How to Set Rules Without Looking Like a Control Freak. Common Sense Media.
  • Golinkoff, Roberta Michnick, Hirsh-Pasek, Kathy, and Eyer, Diane. (2004) Einstein Never Used Flashcards: How Our Children Really Learn--and Why They Need to Play More and Memorize Less. New York: Rodale Books.
  • Healy, Jane. (1999). Your Child's Growing Mind : Brain Development and Learning From Birth to Adolescence. Simon & Schuster.
  • Hoffman, Eric. (2002). Changing Channels: Activities Promoting Media Smarts and Creative Problem Solving for Children. St. Paul, MN: Redleaf Press.
  • Hoffman, Eric. (2004). Magic Capes, Amazing Powers : Transforming Superhero Play in the Classroom. St. Paul, MN: Redleaf Press.
  • *Levin, D. (1998). Remote Control Childhood? Combating the Hazards of Media Culture. Washington, DC: National Association for the Education of Young Children.
  • Levin, Diane and Kilbourne, Jean (2009). So Sexy Son Soon: The New Sexualized Childhood and What Parents Can Do to Protect Their Kids. Random House.
  • *Levin, D. & Carlsson-Paige, N. (2006). The War Play Dilemma: What Every Parent and Teacher Should Know. New York: Teachers College.
  • Linn, Susan. (2005). Consuming Kids: Protecting Our Children from the Onslaught of Marketing & Advertising. New York: Anchor.
  • Paley, Vivian Gussin. (2005). A Child’s Work: The Importance of Fantasy Play. Chicago: University of Chicago Press.
  • Paley, Vivian Gussin. (1993). You Can’t Say You Can’t Play. Cambridge, MA: Harvard University Press.
  • Rideout, V. & Hame, E. (2006). The Media Family: Electronic Media in the Lives of Infants, Toddlers, Preschoolers and their Parents. Menlo Park, CA: Kaiser Family Foundation.
  • Schor, J. (2004). Born to Buy: The Commercialized Child and the New Consumer Culture. NY: Scribner.
  • Zigler, Edward, Singer, Dorothy G., and Bishop-Josef, Sandra J. (2004). Children’s Play: The Roots of Reading. Washington, DC: Zero to Three.

Books for Children

  • Berenstain, Stan. (1984). The Berenstain Bears and Too Much TV. Random House.
  • Brown, Marc. (1997). Arthur’s TV Trouble. Little, Brown.
  • Brown, Marc. (1985). The Bionic Bunny Show. Little, Brown.
  • Cantor, Joanne. (2004). Teddy’s TV Troubles. Goblin Fern Press.
  • Lewis, Barbara. (1998). The Great TV Turn Off. Bethany House Publishers.
  • Miller, Sara Swann. (1998). Better than TV. Skylark.
  • Novak, Matt. (1994). Mouse TV. Scholastic.
  • Polacco, Patricia. (1996). Aunt Chip and the Great Triple Creek Dam Affair. Philomel.
  • Spinelli, Jerry. (1998). The Library Card. Scholastic Paperbacks.
  • Vail, Harriet. (2003). Mama Rex and T Turn Off the TV. Orchard.
  • Van Allsburg, Chris. (1991). The Wretched Stone. Houghton Mifflin.
  • Winn, Christine M. (1996). Boxhead Boy. Fairview Press.
  • Ziefert, Harriet. (1993). When the TV Broke. Puffin.

Additional Resources

  • Mickey Mouse Monopoly. Media Education Foundation documentary.
  • Consuming Kids. Media Education Foundation documentary.
  • Childhood Gone Mad. Diane E. Levin's blog on raising healthy kids in a mad world.
  • Empowered by Play. Blog by Empowered by Play founder Geralyn Bywater McLaughlin.

Research References

  • To raise public awareness about the negative effects of violent and stereotyped toys and media on children, families, schools and society.
  • To work to limit the harmful influence of unhealthy children's entertainment.
  • To provide children with toys and activities that promote healthy play and non-violent behavior at home and school.
  • To create a broad-based effort to eliminate marketing to children and to reduce the sale of toys of violence.
  • To support parents' and teachers' efforts to deal with the issues regarding media.