Teachers Resisting Unhealthy Children's Entertainment

Nurture your family by turning off the screens and playing games together. You can also plan time to experience nature, an excellent antidote to commercialization. And, take the TV out of the bedroom, if you have one there – recommended by the American Academy of Pediatrics.
Make your child's school commercial free. Follow CCFC's recommendations and form a committee to examine school commercialism – http://commercialfreechildhood.org/factsheets/schools.pdf. Hold a commercial-free book fair – http://commercialfreechildhood.org/bookfairs/home.htm. Ask your school board to establish policies prohibiting advertising on school property.
Instead of birthday gifts, ask friends to make donations to your child's favorite charity.
Ask people in your community to distribute the TRUCE guides to their constituencies. Here are a few places you can start:
- Pediatrician
- Maternity Unit – contact the nursing supervisor and/or marketing department of the hospital
- Preschools
- Childcare
- Nursery School
- Early Education Programs
- Children's Museum
- Libraries
- Bookstores
- Toy stores
- Churches
- Mother's Groups
- Parent/Teacher Associations or Organizations
Here's how you do it... Use the sample letter (.docx) provided and mail it to whomever you intend to contact. In five days call the individual as a follow up and use the provided sample script (.docx) to assist you. Provide copies of the guides depending upon the outcome of your conversation. Offer to assist in the mailing, or maintain office give aways.
Host a viewing of Consuming Kids, a documentary about how media affects our children, featuring our very own Diane Levin.
Contact your local and federal legislators and ask them to prohibit advertising within educational institutions, and regulate marketing to children.

Get Involved - Action Kit